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Article: MERGER

MERGER

FUSION COLLECTION FOR MEN AND WOMEN

Gemme Joaillerie honors jewelry with refined design in its brand new FUSION collection.

Fusion is a physical phenomenon observed when a pure solid body is heated: its temperature increases.

Then, upon reaching the melting point, the heat supplied is used for the solid → liquid transformation, at which point the temperature remains stable.

The FUSION line is inspired by the simple and pure form of the golden rectangle:

The principle is simple:Any golden rectangle can be broken down into a square and a golden rectangle, which can also be broken down into a square and a golden rectangle.

This construction can be renewed infinitely.

A golden rectangle can therefore be broken down into an infinite number of different squares. Within this swirl of squares, it is possible to inscribe a spiral. Amusing, isn't it?

The Fusion Collection comes in rings and cuffs. Made of 950 silver, the rectangle adorning them is either brushed or smooth.

SCANDINAVIAN DESIGN

But the Fusion Collection also draws inspiration from Scandinavian design:

To survive in inhospitable conditions, Nordic peoples have always integrated the idea of learning to make the most of limited resources.

Uselessness and waste have no place there.

This economy of means has shaped Scandinavian everyday objects long before the emergence of the famous modernist design credo – form must follow function.


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